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Wish coverage
Wish coverage is the share of active customers in the base that have at least one valid, confirmed wish. The metric shows how much of the customer base can actually be matched against stock, and separates a working wish register from one that is merely large.
Define 'active customer' in writing before measuring — typically customers with a transaction or workshop visit within a fixed period.
Only wishes with a valid expiry date and a confirmation count. Without that rule coverage rises while match quality falls.
Wish coverage is tracked over time, not as a one-off number. The trend shows whether wishes are actually captured in daily customer contact.
In CARRUSLiNK
CARRUSLiNK stores the wish on the customer card with date and status, so wish coverage can be pulled as a metric instead of estimated.