New: five new modules have arrived in the platform

All features

Everything a car dealer needs

Explore all features in CARRUSLiNK — from the three core pillars to smart automations and upcoming expansions.

How it fits together

Five steps. One vehicle record.

The car is created once and follows the whole way - from registration document to signed contract and repurchase.

Create

Registration document or VIN creates the entire vehicle record: inspection history, technical data and equipment.

Prepare the listing

AI writes the listing copy and specification, and one phone photo becomes a clean showroom shot.

Publish

The same record goes to your website, the car portals and partner feeds - and is pulled again when sold.

Publish everywhere

Convert

Web, portal, phone and showroom floor land in one pipeline with AI-drafted replies, test drives and digital signing.

Capture the no

The customers who did not buy are still in the market. Wishes are stored and matched when the car arrives.

And the whole record is AI-ready

Because the car is structured data and not a block of ad copy, AI assistants can work directly in the platform through our MCP server - within the permissions you set.

See MCP and AI access

Core platform

Three pillars. One foundation.

The three pillars of CARRUSLiNK, the foundation of your entire business

Vehicle management

Complete overview of your fleet, from purchase and reconditioning to sale. Vehicle data, documents, VAT handling and automatic reminders in one place.

Customer management (CRM)

Unified customer overview with full contact history, kanban sales board and automatic follow-up. You know exactly who to contact, and when.

Contract management

Create service contracts, agreements and subscriptions with digital signing. Automatic invoicing, renewal and follow-up, so every sale becomes the start of a long customer relationship.

Built-in modules

Smart features

Funktioner der er inkluderet fra dag 1, uden ekstra betaling

Vehicles & Data

Create the vehicle once: registration certificate, VIN, vehicle data, photos, inspection, and deadlines

5 modules

Enter the registration document - or the VIN for an imported car - and the car is created with inspection history, technical data, equipment and finished listing copy. One record every channel pulls from.

News

12 digitale showrooms

Choose from 12 digital showrooms and give all ad photos the same professional look - without a photo studio, without Photoshop.

Inspection reminders & deadlines

Automatic reminders before inspection dates, insurance expiry and other deadlines, so you never miss one.

Bildata-opslag (DMR & Synsbasen)

Enter the registration number or VIN - and the complete vehicle data is filled in. Technical data, inspection history, mileage, ownership changes, and encumbrances are automatically retrieved from DMR and Synsbasen.

Photo documentation & images

Take and organise vehicle photos with templates, gallery and easy sharing to ads, directly from your mobile.

Listings & distribution

One car, all channels: website, portals, and partner feeds from the same record

1 modules

Publish everywhere

One car, every channel. The same vehicle record goes to your website, the car portals and partner feeds - in the background, with nobody uploading anything twice.

Sales & leads

Pipeline, lead management, test drives, and tasks

8 modules

News

Archive of lost leads

The car is sold. The five other prospects who wanted it are still in the market. Lost leads are archived by car type and actively used the next time a similar car becomes available.

News

Customer wishes & stock matching

The customer wants a Passat with a sunroof under 120,000 km. The wish is registered, and CARRUSLiNK automatically matches it against inventory as soon as a suitable car arrives.

Deals & sales pipeline

Track every deal from first inquiry to signature with a visual kanban sales board and automatic follow-up.

Car ↔ customer wish auto-match

The customer's wish for a red Model X at €536/month is saved in a structured way. When a matching car arrives — from a lessor, trade-in, or purchase — the salesperson is immediately notified, and the customer automatically receives a notification.

Calendar & planning

Schedule test drives, workshop visits and follow-ups, with automatic reminders and full integration to customers and vehicles.

Task management & to-do

Stay on top of tasks, deadlines and responsibilities in your team with to-do lists, reminders and status overview.

Lead Inbox & Automatic Follow-up.

A single lead inbox for the entire dealership: Bilbasen, website, Facebook, phone, and SMS are collected in one place, assigned to the correct salesperson, and followed up automatically - so no lead is missed.

Test-drive booking

Let customers book test drives online directly from your website, with automatic confirmation and reminders.

Communication

Email, SMS, marketing, and notifications

3 modules

Email & communication

All customer emails run through the platform and are automatically stored on the customer card. Templates, draft responses generated for you, and bulk sends to segments, without juggling between Outlook, Gmail, and CRM.

SMS & Beskeder

Send SMS directly from the platform - car is ready, meet at 10 AM, remember service. Templates, automatic triggers, and bulk sends. Each message is automatically logged on the customer card.

Email marketing & newsletters

Send newsletters and campaigns from the dealer's own domain, with templates, segmentation, and automated email flows.

Contracts & Documents

Signing, test permits, archive and consent

5 modules

News

Leasing process from start to repurchase

The entire leasing process in one flow. 90 days before expiration, the agreement automatically lands with the salesperson: extension, new agreement, or new car.

Digital signing

Send sales agreements, test drive agreements, or service contracts for digital signing with one click - and see precisely when the customer has opened and read the document. Everything is automatically archived in the customer profile.

Documents & Archive

Every test drive agreement, sales agreement, service contract, and signed contract is automatically archived for the customer and the car. No more searching in folders, drives, and private inboxes.

Digital Test Drive & Trip Sheet.

Create test drive and trip sheets on your phone during a test drive - photo of driving licence, mileage, customer's signature, and timestamp. Everything is automatically logged to the customer and the car.

MitID-signering & KYC

Verify customer identity and obtain legally binding signatures with MitID - for leasing, financing, anti-money laundering checks, and contracts where an email-based signature is not sufficient.

AI & AI access

AI images, AI texts, AI reports, and MCP access for AI assistants

2 modules

AI showroom photos

Take one photo on the lot. The AI replaces the background with a clean showroom - the car itself is untouched. No studio, no photographer, no waiting for good weather.

MCP - AI access to the platform

CARRUSLiNK is available to AI assistants through an MCP server. Ask Claude or ChatGPT about your stock, leads and contracts - and let the assistant work inside the platform within the permissions you set.

Finance

VAT, margin, and proceeds

2 modules

VAT & registration tax

Correct VAT handling for every vehicle: margin VAT, new-vehicle VAT, export VAT and registration tax, automatic and error-free.

Net proceeds & margin calculation

Calculate your real net proceeds per vehicle incl. purchase, reconditioning, advertising, financing and VAT, see your actual margin.

Insight & data

Dashboards, reports, and inventory time

3 modules

News

AI-genererede rapporter

Write what you want to know - 'margin per fuel type' - and the report is built from your own data. No spreadsheets, no consultant.

Dashboard & reporting

Get answers to the questions you actually ask yourself: Which vehicles are selling, and which are sitting too long? Which salespeople are performing? Where do the best leads come from? What is the actual profit? All in real-time, without hours in Excel.

Days in stock & turnover

See exactly how long each vehicle has been in stock, identify slow movers, optimise pricing and reduce capital tied up.

Operations, Security & Automation

Workflows, roles, GDPR, log, and import

8 modules

API & webhooks

Do you have a developer, a stock system or a website that needs access to your data? CARRUSLiNK has an open REST API and webhooks - so you can pull cars, customers and leads, and get notified when something changes.

Automatic monitoring

Automatic alerts and opportunities you'd otherwise miss, mileage deviations, upsell and contract renewals. The system works for you.

Consent Management

Every time a customer takes a test drive, requests a quote, or signs an agreement, you can collect documented consents - which opens the door for legal follow-ups, marketing, and repurchase campaigns later. The entire engine is built in.

Automated workflows

Lead distribution, follow-up sequences, 6-month post-sale wellness emails, service reminders, repurchase campaigns for the car's 4-year anniversary - all the things you should do but don't get to. The system runs it for you.

User permissions & roles

Control who can see and do what, roles and permissions that ensure salespeople, mechanics and managers only see what's relevant.

Notifications & smart alerts

Get alerts for the most important events, new leads, expiring contracts and overlooked deals, via push, email or in-app.

Activity log & audit trail

See who changed what and when, complete audit trail for vehicles, customers, contracts and deals.

Data import & export

Import vehicles, customers and contracts from Excel or other systems, and export for accounting, analytics or backup.

Coming soon

Measure customer satisfaction with automatic NPS surveys after sales and service, see trends and act proactively.

Request access

Ready to see it all in action?

30-minute demo — we'll show you exactly how CARRUSLiNK brings your dealership together in one system.

See pricing

Everything a car dealer needs

Five steps. One vehicle record.

Create

Prepare the listing

Publish

Convert

Capture the no

And the whole record is AI-ready

Three pillars. One foundation.

Vehicle management

Customer management (CRM)

Contract management

Smart features

Vehicles & Data

Create the car once

12 digitale showrooms

Inspection reminders & deadlines

Bildata-opslag (DMR & Synsbasen)

Photo documentation & images

Listings & distribution

Publish everywhere

Sales & leads

Archive of lost leads

Customer wishes & stock matching

Deals & sales pipeline

Car ↔ customer wish auto-match

Calendar & planning

Task management & to-do

Lead Inbox & Automatic Follow-up.

Test-drive booking

Communication

Email & communication

SMS & Beskeder

Email marketing & newsletters

Contracts & Documents

Leasing process from start to repurchase

Digital signing

Documents & Archive

Digital Test Drive & Trip Sheet.

MitID-signering & KYC

AI & AI access

AI showroom photos

MCP - AI access to the platform

Finance

VAT & registration tax

Net proceeds & margin calculation

Insight & data

AI-genererede rapporter

Dashboard & reporting

Days in stock & turnover

Operations, Security & Automation

API & webhooks

Automatic monitoring

Consent Management

Automated workflows

User permissions & roles

Notifications & smart alerts

Activity log & audit trail

Data import & export

What's coming next time?

Workshop integration

Stock financing

Digital buying flow

Mobile app

Website & inventory plugin

EV management

Accounting integration

Customer financing

Insurance integration

Fleet management & multi-site

AI sales assistant

Delivery flow & handover

Social media integration

Trade-in & part-exchange

Reconditioning management

Customer portal & self-service

Pricing & market analysis

Warranty management & claims

Mileage tracking

Customer satisfaction & NPS