CRM on top of importer DMS — without conflict
Your importer DMS delivers model configurator, warranties, and factory reporting. CARRUSLiNK adds lead follow-up, customer records, and repurchase mechanics on top — without you having to change anything the importer requires.
How it looks today
Importer DMS is built for the factory — not for your leads
Model configurator, warranty handling, and reporting work. But when a Bilbasen lead comes in on Tuesday evening, it's still sitting in Outlook.
No connection between workshop visits and the next car
Service history resides in the importer system, but when the customer buys a new car 3 years later, it's a cold conversation. No repurchase trigger.
Salespeople use Excel to remember customers
Importer DMS is not a CRM. Result: each salesperson has their own spreadsheet, and when they change jobs, the portfolio disappears.
How CARRUSLiNK solves it
We don’t touch the importer stack
Model configurator, warranty, factory reporting stay where they are. CARRUSLiNK lives alongside — as the lead, customer record, and follow-up layer you're missing.
Lead follow-up that actually responds in 5 minutes
Bilbasen, Finn, or website lead → auto-reply in 60 seconds, push to salesperson, follow-up flow if no response. The importer DMS doesn't know the lead exists — nor should it.
Repurchase mechanics based on service history
3 years after the last transaction, the repurchase flow runs automatically: offer for a new car based on the customer's profile, contact from dedicated salesperson. You own the dialogue — not just the factory.
"The importer's DMS manages the warranty — CARRUSLiNK manages the customer. That's the missing link."
CARRUSLiNK sits on top — the DMS stays where it is
You keep your importer-DMS for warranty and reporting. CARRUSLiNK handles the customer, leads and service plans. No double entry.
Lead, test drive, service plan, loyalty
Warranty, spare parts, invoicing, importer reporting
The importer DMS manages the warranty. Who manages the customer?
DMS is built for the factory. CARRUSLiNK sits on top, closing the lead flow and repurchase mechanics — without touching what the importer requires.
Frequently asked questions
Pris
Integrates with your importer DMS — without replacing it.
- Unlimited users across departments
- CRM layer on top of importer DMS
- Lead distribution + automated follow-up
- Serviceaftaler & loyalitetsflow
- Onboarding, integration & training
- Support in Danish — even after go-live
No commitment · Cancel monthly · Onboarding included
How you get started
Three steps. No IT project. No more CSV pulls.
Book 30-min demo
We base it on your data, not a generic slide deck.
We migrate & set up
Excel, CSV and customer data imported. You don't need to lift a finger.
Go-live in 15 min
The team is trained, the flow runs automatically from day 1.
See CARRUSLiNK on top of your importer DMS
30 minutes. We'll focus on your brand, your DMS, and your lead flow, and show how the CRM layer boosts conversion.