# How do you keep track of leads?

> You keep track of leads by consolidating all enquiries into a single customer database with a clear owner and next action per lead. Lead scoring places the warmest leads at the top of the salesperson's daily list, and automatic follow-up flows ensure nothing is forgotten. Up to ~30 leads can be managed manually; beyond that, a system is required.

**Source:** https://carruslink.com/en/answers/hvordan-holder-man-styr-paa-leads
**Hub:** Lead management
**Last updated:** 2026-06-05

- One database — not Outlook, Excel, and post-its
- Each lead has a responsible salesperson + next action with date
- Lead scoring based on behaviour prioritises the daily list
- Automatic follow-up touchpoints on days 1, 3, 7, 14, 30
- The manager sees overdue leads in the dashboard
- Salesperson leaves the company → leads remain in the system

— CARRUSLiNK · https://carruslink.com/en/answers/hvordan-holder-man-styr-paa-leads